WEBSITE AUDITS FOR the diy entrepreneur

Achievable & actionable recommendations to refine your DIY web design

By improving your website's aesthetic and the intention behind its design, you’ll increase the number of leads you love working with, enhance your industry credibility, increase your pricing, and cultivate a sustainable business with more ease.

Does this feel familiar?

  • you’re struggling to attract clients who value your expertise

  • you have decent traffic but low inquiries and a high bounce rate

  • you’re not proud to share your website and it doesn’t feel aligned

  • you‘re proud of your hard work, but it’s not converting to any sales or inquiries

  • your website isn’t optimized for SEO and you’re not showing on Google

  • you’re spending a lot of time answering questions about your business which are already online

it doesn’t have to be that way

Now, imagine receiving 10+ comprehensive & actionable recommendations to improve your current website design with your unique business goals in mind

enter, the Website Audit.

squarespace web designer website audit waterloo

With empathy and strategic insight, I'll uncover opportunities for you to,

  • enhance user experience & brand awareness

  • improve messaging clarity & client conversion

  • position you as a trusted partner

  • align your site with your brand's essence

Picture implementing expert advice that elevates your digital presence and captivates your perfect-fit client.

coffee and ipad on coffee table with neutral decor

The fundamentals I’ll be reviewing and providing recommendations on during your customized website audit

01. Branding

This covers your brand fonts, colour palette, cohesion throughout the design making recommendations for your target audience and overall website design.

02. Copywriting

This will give you a high-level overview of your current website copy layout, messaging, clarity and improvements to ensure you maximize your website words as a DIYer.

03. Design & Layout

Here I’ll review your visitor’s user experience like navigating through your website, website accessibility, mobile optimization, content structure, images, personality and design aesthetic. This is usually the bulk of the recommendations.

04. Search Engine Optimization (SEO)

This is a high-level overview of your current content structure like heading tags and font hierarchy (H1, H2, H3), page speed, image sizing, proper metadata on pages and images, internal and external linking, etc. I also use SEOSpace for technical recommendations on Squarespace websites.

It looks a little like this…

STEP ONE

Submit Your Website

Fill out the questionnaire and complete your payment to submit your website for your personalized review.

STEP two

Receive Your Feedback

Within 5 business days you’ll receive your personalized recommendations based on your goals and current design.

STEP three

Time to Take Action


Take advantage of the bonus discounts and schedule a Design Day or full redesign of your website!

 The beta audits went over so well they now have a permanent home in my offers!

your website is kind of a big deal

Behind every conversion-focused website design, there’s a strategic foundation

  • Users will leave a webpage within 10–20 seconds, but pages with a clear value proposition can hold attention longer

  • Up to 88% of users are less likely to return to a website after experiencing a negative user experience

  • First impressions of a website are 94% design-related

  • 38% of users will stop engaging if the website’s content or layout is unattractive

  • 94% of people won’t trust a website if it looks outdated

    … and that’s only 5 mind-blowing stats on the importance of your visitor’s experience on your website.

ARE YOU IN?

ARE YOU IN?

ONLY

$175 CAD

Includes a comprehensive audit of your website fundamentals

Due to the customized nature of each audit, the recommendations and length may vary.

bonus one

Website Content Checklist

A simplified checklist of the content sections for each of your website pages to maximize conversion.

free bonus

bonus two

Discount on Future Design Services

Access a discount off future design services up to the cost of the audit!

free bonus

Still not sure if a Website Audit is for you? This may help

Website Audits are a great opportunity to see what’s working and what’s not with a fresh set of eyes

Get your actionable recommendations by submitting your website below!

NOT READY TO WORK TOGETHER YET? SAVE 10% OFF YOUR SQUARESPACE PLAN WITH CODE BIRCH10 AT CHECKOUT!